Analysing a Trailer

Film trailers are a form of advertising. Trailers are structured to include the best bits of a film to encourage as many people as possible to see the film at the cinema.

For a trailer to run properly it has to include the following features:

• Genre
• Narritive (Representation)
• Unique Selling Point
• Target Audience
• Music
• Shot types/ Camera Angles
• Pace
• Dialogue
• Voiceover
• Special effects
• Credits and intertitles

Below I have inserted a worksheet which I used to analyse the trailer of the Tim Burton film 'Frankenweenie' (2012)